150 Years Continental
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150 Years Continental
| Author | : Paul Erker |
| Publisher | : Walter de Gruyter GmbH & Co KG |
| Total Pages | : 387 |
| Release | : 2021-10-06 |
| Genre | : History |
| ISBN | : 3110732378 |
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Success and crises, phases of transformation, the employees, and the products: in nine thoroughly researched essays, the book examines the main topics of the company’s history. The "Continental" brand is a focal point, as is the international expansion. It is an entertaining and informative journey through the history of this Hanover-based company with its rich tradition as it embarks into the future of mobility.
