A Preface to Marketing Management

A Preface to Marketing Management
Author: J. Paul Peter
Publisher:
Total Pages:
Release: 2018
Genre: Marketing
ISBN: 9781260151619

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A Preface to Marketing Management
Language: en
Pages:
Authors: J. Paul Peter
Categories: Marketing
Type: BOOK - Published: 2018 - Publisher:

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A Preface to Marketing Management
Language: en
Pages: 304
Authors: J. Paul Peter
Categories: Business & Economics
Type: BOOK - Published: 2003 - Publisher: Irwin/McGraw-Hill

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Preface to Marketing Management can be used in a wide variety of settings. Integrating E-commerce topics throughout, as well as analyses of proven teamwork tech
Essentials of Marketing Management
Language: en
Pages: 764
Authors: Geoffrey Lancaster
Categories: Business & Economics
Type: BOOK - Published: 2017-08-24 - Publisher: Routledge

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The overall success of an organization is dependent on how marketing is able to inform strategy and maintain an operational focus on market needs. With an array
Introduction to Business
Language: en
Pages: 1455
Authors: Lawrence J. Gitman
Categories: Business & Economics
Type: BOOK - Published: 2024-09-16 - Publisher:

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Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core the
A Preface to Marketing Management
Language: en
Pages: 290
Authors: J. Paul Peter
Categories: Marketing
Type: BOOK - Published: 2018-01-24 - Publisher:

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Preface to Marketing Management, 15e, by Peter and Donnelly, is praised in the market for its clear and concise presentation of the basic principles of marketin