Basic Trademark Unfair Comp Law In Intellectual Propert Context

This innovative casebook is the most conveniently organized law school textbook on trademark law. Featuring an integrated approach to intellectual property, the book features a tight focus on teaching the practical aspects of trademark and unfair competition law. The book is designed for teaching one chapter per class but can also accommodate classes of varying duration and courses with varying credit hours. Features: A Topical Approach with 30 topical chapters discussing all trademark topics from Classification of Service and Trade Marks and Certification and Collective Marks to Extraterritoriality and Gray Market Goods. Topics include all unfair competition topics covered by the Lanham Act and its state law counterparts. Problems from Actual Cases with the facts tailored to reflect questions actually resolved in the cases that inspired them. An Intellectual Property Context with a brief discussion of parallel patent and copyright law doctrinal issues in 16 topical groupings from subject matter requirements and protection of functional characteristics of products through preemption of state claims and conflicts among IP areas to national and international exhaustion doctrines. Cases Reflecting Modern Trademark Practice with many cases focused on the increasingly important service sector of the economy and on issues arising from commercial and non-commercial uses of the Internet. The book includes the most up-to-date cases with the strongest intuitive factual appeal to contemporary students. Cases chosen provide clear statements of the relevant rules.