Behavioral Economics
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Behavioral Economics
Author | : Philip J. Corr |
Publisher | : |
Total Pages | : 0 |
Release | : 2018 |
Genre | : Consumer behavior |
ISBN | : 9781138228917 |
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What is behavioral economics and why is it important? -- The ascent and dissent of economics -- Econ: homo economicus -- Human: more homer (simpson) than homo economicus -- Manners, monkeys and moods -- Nudge: whys, ways and weasels -- Sell! the commercial (and political) world of persuasion
Behavioral Economics Related Books
Language: en
Pages: 0
Pages: 0
Type: BOOK - Published: 2018 - Publisher:
What is behavioral economics and why is it important? -- The ascent and dissent of economics -- Econ: homo economicus -- Human: more homer (simpson) than homo e
Language: en
Pages: 231
Pages: 231
Type: BOOK - Published: 2019 - Publisher: University of Georgia Press
Recent discoveries in psychology and neuroscience have improved our understanding of why our decision making processes fail to match standard social science ass
Language: en
Pages: 384
Pages: 384
Type: BOOK - Published: 2012-02-28 - Publisher: John Wiley & Sons
A guide to the study of how and why you really make financial decisions While classical economics is based on the notion that people act with rational self-inte
Language: en
Pages: 385
Pages: 385
Type: BOOK - Published: 2016 - Publisher: Oxford University Press, USA
Behavioral economics has potential to offer novel solutions to some of today's most pressing public health problems: How do we persuade people to eat healthy an
Language: en
Pages: 154
Pages: 154
Type: BOOK - Published: 2012 - Publisher: Open Book Publishers
In this book, David K. Levine questions the idea that behavioral economics is the answer to economic problems. He explores the successes and failures of contemp