Social Media

Social Media
Author: Hana S. Noor Al-Deen
Publisher: Lexington Books
Total Pages: 329
Release: 2012
Genre: Computers
ISBN: 0739167294

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Within the past ten years, social media such as Twitter, Facebook, MySpace, YouTube, Flickr, and others have grown at a tremendous rate, enlisting an astronomical number of users. Social media have inevitably become an integral part of the contemporary classroom, of advertising and public relations industries, of political campaigning, and of numerous other aspects of our daily existence. Social Media: Usage and Impact, edited by Hana S. Noor Al-Deen and John Allen Hendricks, provides a comprehensive and scholarly analysis of social media. Designed as a reader for upper-level undergraduate and graduate level courses, this volume explores the emerging role and impact of social media as they evolve. The contributors examine the implementation and effect of social media in various environments, including educational settings, strategic communication (often considered to be a merging of advertising and public relations), politics, and legal and ethical issues. All chapters constitute original researchwhile using varied research methodologies for analyzing and presenting information about social media. Social Media: Usage and Impact is a tremendous source for educators, practitioners (such as those in advertising, PR, and media industries), andlibrarians, among others. This collection is an essential resource for any media technology course. With the rapid proliferation and adoption of social media, it is a juggernaut that must be addressed in the higher education curriculum and research.


Books and Social Media
Language: en
Pages: 152
Authors: Miriam J. Johnson
Categories: Literary Criticism
Type: BOOK - Published: 2021-07-29 - Publisher: Routledge

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Social media and digital technologies are transforming what and how we read. Books and Social Media considers the way in which readers and writers come together
The B2B Social Media Book
Language: en
Pages: 216
Authors: Kipp Bodnar
Categories: Business & Economics
Type: BOOK - Published: 2011-12-20 - Publisher: John Wiley & Sons

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Advance your B2B marketing plans with proven social media strategies Learn social media's specific application to B2B companies and how it can be leveraged to d
Social Media
Language: en
Pages: 329
Authors: Hana S. Noor Al-Deen
Categories: Computers
Type: BOOK - Published: 2012 - Publisher: Lexington Books

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Within the past ten years, social media such as Twitter, Facebook, MySpace, YouTube, Flickr, and others have grown at a tremendous rate, enlisting an astronomic
Understanding Social Media
Language: en
Pages: 61
Authors:
Categories:
Type: BOOK - Published: - Publisher: Bookboon

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Social Media
Language: en
Pages: 0
Authors: Peggy J. Parks
Categories: Online social networks
Type: BOOK - Published: 2016-08 - Publisher: Referencepoint Press

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More than 2.2 billion people worldwide are active on social media--a full 30 percent of the global population. In this book readers will learn how Twitter, Face