Branded Customer Service
Download Branded Customer Service full books in PDF, epub, and Kindle. Read online free Branded Customer Service ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!
Branded Customer Service
Author | : Janelle Barlow |
Publisher | : Berrett-Koehler Publishers |
Total Pages | : 238 |
Release | : 2006-09-14 |
Genre | : Business & Economics |
ISBN | : 1609943236 |
Download Branded Customer Service Book in PDF, Epub and Kindle
Branding is an integral part of modern business strategy. But while there are dozens of books on branding products and marketing campaigns, nobody has applied the logic and techniques of branding to customer service -- until now. Branded Customer Service is a practical guide to moving service delivery to a new level so that brand reinforcement occurs every time customers interact with organizational representatives. Janelle Barlow and Paul Stewart show how to infuse an entire organization with brand values and create a recognizable style of service that reflects brand promises and brand images.
Branded Customer Service Related Books
Pages: 238
Pages:
Pages:
Pages: 313
Pages: 322