Business Development Strategy For The Upstream Oil And Gas Industry
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Business Development Strategy for the Upstream Oil and Gas Industry
Author | : Robin Winkle |
Publisher | : |
Total Pages | : 0 |
Release | : 2022-10-18 |
Genre | : |
ISBN | : |
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How do you compete for customers when you are selling a globally traded commodity? In the upstream oil and gas industry, you are not competing for customers, you are competing for access to the best resources. Strategy in the upstream oil and gas industry is how you compete, and where you compete, for access to those resources.Business Development Strategy for the Upstream Oil and Gas Industry provides a framework for developing that strategy. The book takes the reader through an assessment of portfolio health, organizational capability, and asset mix to understand their competitive advantage and how to convert this into a business development strategy. Featuring industry case studies and including extensive reference material, this book is essential reading for oil and gas executives, financiers, attorneys, and anyone interested in business development in the industry.
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