Business Models And Modelling
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Business Models and Modelling
| Author | : Charles Baden-Fuller |
| Publisher | : Emerald Group Publishing |
| Total Pages | : 448 |
| Release | : 2015-11-09 |
| Genre | : Business & Economics |
| ISBN | : 1785604627 |
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In this volume leading scholars from North America, Europe and Asia come together to explore the topic of business models that takes the demand side (customers and their engagement) seriously. The first part deals with the model dimension of business models. The second part deals with business models and change.
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