Cannibals With Forks
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Cannibals with Forks
Author | : John Elkington |
Publisher | : Capstone Publishing |
Total Pages | : 410 |
Release | : 1999 |
Genre | : Business |
ISBN | : 9781841120843 |
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Based on first-hand experience with companies such as Volvo, BP, Proctor and Gamble, ICI and Fuji Xerox, Elkington defines the triple bottom line of 21st century business as profit, environmental sustainability and social responsibility.