Consumer-Driven Demand and Operations Management Models

Consumer-Driven Demand and Operations Management Models
Author: Serguei Netessine
Publisher: Springer Science & Business Media
Total Pages: 488
Release: 2009-06-02
Genre: Business & Economics
ISBN: 0387980261

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This important book is by top scholars in supply chain management, revenue management, and e-commerce, all of which are grounded in information technologies and consumer demand research. The book looks at new selling techniques designed to reach the consumer.


Consumer-Driven Demand and Operations Management Models
Language: en
Pages: 488
Authors: Serguei Netessine
Categories: Business & Economics
Type: BOOK - Published: 2009-06-02 - Publisher: Springer Science & Business Media

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This important book is by top scholars in supply chain management, revenue management, and e-commerce, all of which are grounded in information technologies and
Influencing Customer Demand
Language: en
Pages: 248
Authors: Mahya Hemmati
Categories: Technology & Engineering
Type: BOOK - Published: 2021-07-16 - Publisher: CRC Press

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In today’s competitive markets, considering the demand and the supply chain sides is crucial to keeping revenue and customer satisfaction maximized. Managing
Consumer-driven operations management
Language: en
Pages: 0
Authors: Xiao Wu
Categories:
Type: BOOK - Published: 2015 - Publisher:

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The Routledge Companion to Production and Operations Management
Language: en
Pages: 712
Authors: Martin K. Starr
Categories: Business & Economics
Type: BOOK - Published: 2017-03-27 - Publisher: Taylor & Francis

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This remarkable volume highlights the importance of Production and Operations Management (POM) as a field of study and research contributing to substantial busi
The Market-driven Supply Chain
Language: en
Pages: 290
Authors: Robert Penn Burrows
Categories: Business & Economics
Type: BOOK - Published: 2012 - Publisher: AMACOM Div American Mgmt Assn

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Customer demands for individual attention and specialized products are transforming commerce at every stage-including the supply chain. Today's highstakes econo