Contemporary Strategy Analysis

Contemporary Strategy Analysis
Author: Robert M. Grant
Publisher: John Wiley & Sons
Total Pages: 776
Release: 2016-01-05
Genre: Business & Economics
ISBN: 1119120845

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A strategy text on value creation with case studies The ninth edition of Contemporary Strategy Analysis: Text and Cases focuses on the fundamentals of value creation with an emphasis on practicality. Topics in this edition include: platform-based competition and ecosystems of related industries; the role of strategy making processes; mergers, acquisitions and alliances; and strategy implementation. Within the twenty case studies, students will find leading companies that are familiar to them. This strategy analysis text is suitable for MBA and advanced undergraduate students.


Contemporary Strategy Analysis
Language: en
Pages: 776
Authors: Robert M. Grant
Categories: Business & Economics
Type: BOOK - Published: 2016-01-05 - Publisher: John Wiley & Sons

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A strategy text on value creation with case studies The ninth edition of Contemporary Strategy Analysis: Text and Cases focuses on the fundamentals of value cre
Contemporary Strategy Analysis
Language: en
Pages: 842
Authors: Robert M. Grant
Categories: Business & Economics
Type: BOOK - Published: 2013-01-22 - Publisher: Wiley

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Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this le
Contemporary Strategy Analysis
Language: en
Pages: 502
Authors: Robert M. Grant
Categories: Business & Economics
Type: BOOK - Published: 2008 - Publisher: Wiley-Blackwell

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Grounded in the latest research and illustrated with lively current case examples, this text introduces MBA and advanced-level undergraduates to the fundamental
Known
Language: en
Pages: 256
Authors: Mark Schaefer
Categories: Branding (Marketing)
Type: BOOK - Published: 2017-01-28 - Publisher:

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In today's world, there is a permanent advantage to becoming known in your field. Those who are known get the customers, the better jobs, and the invitations to
A Preface to Marketing Management
Language: en
Pages:
Authors: J. Paul Peter
Categories: Marketing
Type: BOOK - Published: 2018 - Publisher:

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