Country of origin effect on New Zealand consumer's product evaluation

Country of origin effect on New Zealand consumer's product evaluation
Author: Wei Jian Huang
Publisher:
Total Pages: 0
Release: 2003
Genre:
ISBN:

Download Country of origin effect on New Zealand consumer's product evaluation Book in PDF, Epub and Kindle


Country of origin effect on New Zealand consumer's product evaluation
Language: en
Pages: 0
Authors: Wei Jian Huang
Categories:
Type: BOOK - Published: 2003 - Publisher:

GET EBOOK

Country of Origin Effect
Language: en
Pages: 132
Authors: Isaac Cheah
Categories: Business & Economics
Type: BOOK - Published: 2020-06-29 - Publisher: Routledge

GET EBOOK

This book evaluates Country of Origin (COO) research from new critical perspectives, providing insights on how COO shapes both consumer behaviour and business t
Research in Consumer Behavior
Language: en
Pages: 342
Authors: Russell W. Belk
Categories: Business & Economics
Type: BOOK - Published: 2010-12-06 - Publisher: Emerald Group Publishing

GET EBOOK

Presents consumer research across both positivist and interpretivist methods. This title deals with such topics as: organic food consumption, luxury goods consu
Country-of-origin (COO) Effect on Chinese Consumers' Evaluation of New Zealand Milk Powder
Language: en
Pages:
Authors: Ming Ming Luo
Categories: Brand name products
Type: BOOK - Published: 2011 - Publisher:

GET EBOOK

Author supplied keywords: Country-of-origin (COO); Chinese consumers; dairy product; milk powder; New Zealand; product evaluation.
The Effect of Country of Origin and Other Characteristics on Product Evaluation
Language: en
Pages: 203
Authors: Victor V. Cordell
Categories: Consumers
Type: BOOK - Published: 1988 - Publisher:

GET EBOOK