Creating Powerful Brands
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Creating Powerful Brands
| Author | : Leslie De Chernatony |
| Publisher | : Routledge |
| Total Pages | : 496 |
| Release | : 2011 |
| Genre | : Business & Economics |
| ISBN | : 1856178498 |
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1st edition, 1992: Creating powerful brands : the strategic route to success in consumer, industrial and service markets.
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