Crm At The Speed Of Light
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CRM at the Speed of Light
| Author | : Paul Greenberg |
| Publisher | : McGraw-Hill/Osborne Media |
| Total Pages | : 394 |
| Release | : 2001 |
| Genre | : Business & Economics |
| ISBN | : |
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"ECRM" provides business decision-makers with straightforward advice and solid information on how to use eCRM software and the Internet to manage customer relationships. In addition to describing the evolution of CRM from old-school sales management techniques, it teaches techniques for opening new businesses and managing customer relations on the Web.
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