Culture And Public Relations
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Culture and Public Relations
Author | : Krishnamurthy Sriramesh |
Publisher | : Routledge |
Total Pages | : 298 |
Release | : 2012 |
Genre | : Business & Economics |
ISBN | : 0415887275 |
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Culture and Public Relations explores the impact of culture - societal and organizational - through the global lens of public relations. With contributors from Europe, Asia, Australia, and North America, this collection offers international perspectives on an increasingly important area. It is required reading for scholars, researchers, and students in public relations and business.
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