The Design of Business

The Design of Business
Author: Roger L. Martin
Publisher: Harvard Business Press
Total Pages: 209
Release: 2009
Genre: Business & Economics
ISBN: 1422177807
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Most companies today have innovation envy. Many make genuine efforts to be innovative: they spend on R & D, bring in creative designers, hire innovation consultants; but they still get disappointing results. Roger Martin argues that to innovate and win, companies need 'design thinking'.


The Design of Business
Language: en
Pages: 209

The Design of Business

Authors: Roger L. Martin
Categories: Business & Economics
Type: BOOK - Published: 2009 - Publisher: Harvard Business Press

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Most companies today have innovation envy. Many make genuine efforts to be innovative: they spend on R & D, bring in creative designers, hire innovation consult
The Business of Design
Language: en
Pages: 224

The Business of Design

Authors: Keith Granet
Categories: Design
Type: BOOK - Published: 2021-06-15 - Publisher: Chronicle Books

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The Business of Design debunks the myth that business sense and creative talent are mutually exclusive, showing design professionals that they can pursue their
Design for Business
Language: en
Pages: 216

Design for Business

Authors: Doctor Gjoko Muratovski
Categories: Design
Type: BOOK - Published: 2014-06-01 - Publisher: Intellect Books

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One of very few books to bring together business and design, this collection features essays on topics ranging from branding and sustainability to business-driv
Service Design for Business
Language: en
Pages: 214

Service Design for Business

Authors: Ben Reason
Categories: Business & Economics
Type: BOOK - Published: 2015-12-14 - Publisher: John Wiley & Sons

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A practical approach to better customer experience through service design Service Design for Business helps you transform your customer's experience and keep th
Design a Better Business
Language: en
Pages: 277

Design a Better Business

Authors: Patrick van der Pijl
Categories: Business & Economics
Type: BOOK - Published: 2016-09-21 - Publisher: John Wiley & Sons

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This book stitches together a complete design journey from beginning to end in a way that you’ve likely never seen before, guiding readers (you) step-by-step