Digital Business And E Commerce Management
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Digital Business and E-commerce Management
Author | : Dave Chaffey |
Publisher | : Pearson UK |
Total Pages | : 1051 |
Release | : 2019 |
Genre | : Business enterprises |
ISBN | : 1292193360 |
Download Digital Business and E-commerce Management Book in PDF, Epub and Kindle
Written in an engaging and informative style, Digital Business and E-Commerce Management will give you the knowledge and skills to be able to handle the speed of change faced by organisations in the digital world. In this seventh edition of the book, Chaffey, Hemphill and Edmundson-Bird bring together the most recent academic and practitioner thinking, covering all aspects of digital business including strategy, digital comms and transformation.
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