E Commerce Industry Chain
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E-Commerce Industry Chain
Author | : Qinghong Shuai |
Publisher | : Springer Nature |
Total Pages | : 384 |
Release | : 2023-04-09 |
Genre | : Business & Economics |
ISBN | : 9819900433 |
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This book focuses on e-commerce industry chain based on the whole process of e-commerce activities (production, distribution, circulation, consumption). It extracted the supporting technology and operation process of e-commerce into general principles in the form of mathematical analysis, helping readers to build the frame of theory and practice of activity link of e-commerce. This book stands on the concepts, carries on the innovation and cases in the practice, helping readers to establish a relatively complete e-commerce system. Also the arising challenges and issues are discussed, and guide for the future e-commerce development under the new situation is presented.
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