Emotion And Reason In Consumer Behavior
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Emotion and Reason in Consumer Behavior
| Author | : Arjun Chaudhuri |
| Publisher | : Routledge |
| Total Pages | : 184 |
| Release | : 2006 |
| Genre | : Business & Economics |
| ISBN | : 075067976X |
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Publisher Description
Emotion and Reason in Consumer Behavior Related Books
Language: en
Pages: 184
Pages: 184
Type: BOOK - Published: 2006 - Publisher: Routledge
Publisher Description
Language: en
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Type: BOOK - Published: 2008-01-01 - Publisher:
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Type: BOOK - Published: 2006-08-14 - Publisher: Routledge
Emotion and Reason in Consumer Behavior provides new insights into the effects that emotion and rational thought have on marketing outcomes. It uses sound acade
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Passion and Reason describes how readers can interpret what lies behind their own emotions and those of their families, friends, and co-workers, and provides us
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Type: BOOK - Published: 2019-09-20 - Publisher: IGI Global
The use of ICT applications has dipped into almost every aspect of the business sector, including trade. With the volume of e-commerce increasing, international
