Essentials of Public Relations Management

Essentials of Public Relations Management
Author: Edward J. Lordan
Publisher: Rowman & Littlefield
Total Pages: 196
Release: 2003
Genre: Business & Economics
ISBN: 9780830415946

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Provides an overview of the practical application of public relations, discussing client relationship, personnel, research, crisis communication, finance, technology, legal issues, and ethics.


Essentials of Public Relations Management
Language: en
Pages: 196
Authors: Edward J. Lordan
Categories: Business & Economics
Type: BOOK - Published: 2003 - Publisher: Rowman & Littlefield

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Provides an overview of the practical application of public relations, discussing client relationship, personnel, research, crisis communication, finance, techn
Essentials of Public Relations
Language: en
Pages: 500
Authors: Dennis L. Wilcox
Categories: Business & Economics
Type: BOOK - Published: 2001 - Publisher: Allyn & Bacon

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Prepares students to practice public relations effectively and ethically in today's global society. This condensed version of the best-selling 'Public relations
Handbook for Public Relations Writing
Language: en
Pages: 360
Authors: Thomas Harvey Bivins
Categories: Business & Economics
Type: BOOK - Published: 1995 - Publisher: N T C Business Books

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With a wealth of illustrations, examples, and practice assignments, this book covers every key PR document needed on the job: press releases, PSAs, annual repor
Public Relations
Language: en
Pages: 164
Authors: Philip Henslowe
Categories: Business & Economics
Type: BOOK - Published: 2003 - Publisher: Kogan Page Publishers

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Public Relations: A Practical Guide to the Basics is endorsed by the Chartered Institute of Public Relations as a start-up guide to PR.
The Public Relations Strategic Toolkit
Language: en
Pages: 402
Authors: Alison Theaker
Categories: Social Science
Type: BOOK - Published: 2012-08-21 - Publisher: Routledge

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The Public Relations Strategic Toolkit provides a structured approach to understanding public relations and corporate communications. The focus is on profession