Gamification Marketing For Dummies
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Language: en
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Pages: 304
Type: BOOK - Published: 2020-10-06 - Publisher: John Wiley & Sons
Grow your customer base with games! Gamification is the practice of adding elements of gameplay into marketing materials to better engage customers. In Gamifica
Language: en
Pages: 323
Pages: 323
Type: BOOK - Published: 2013-01-23 - Publisher: John Wiley & Sons
The easy way to grasp and use gamification concepts in business Gamification is a modern business strategy that leverages principles from games to influence fav
Language: en
Pages: 289
Pages: 289
Type: BOOK - Published: 2019-11-28 - Publisher: Bloomsbury Publishing
Shortlisted for the 2020 Business Book Awards Do you know someone obsessed with a mobile game like Candy Crush? Have you ever felt a rush when you completed a t
Language: en
Pages: 361
Pages: 361
Type: BOOK - Published: 2018-11-03 - Publisher: Kogan Page Publishers
Games are the most engaging medium of all time: they harness storytelling and heuristics, drive emotion and push the evolution of technology in a way that no ot
Language: en
Pages: 240
Pages: 240
Type: BOOK - Published: 2010-03-29 - Publisher: John Wiley & Sons
Harness the power of games to create extraordinary customer engagement with Game-Based Marketing. Gamification is revolutionizing the web and mobile apps. Innov
