Global Aspects Of Reputation And Strategic Management
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Global Aspects of Reputation and Strategic Management
Author | : David Deephouse |
Publisher | : Emerald Group Publishing |
Total Pages | : 288 |
Release | : 2019-07-16 |
Genre | : Business & Economics |
ISBN | : 1787543137 |
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Our grasp of reputation as a strategic asset would benefit from a better understanding of how country-level factors influence reputation development, as well as how reputation obtained in one context can be transferred to another. This volume of Research in Global Strategic Management focuses on global aspects of reputation in strategic management.
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Language: en
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Our grasp of reputation as a strategic asset would benefit from a better understanding of how country-level factors influence reputation development, as well as
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Type: BOOK - Published: 2016-05-13 - Publisher: CRC Press
Increasing media scrutiny, global coverage and communication via the internet means corporate reputation can be damaged quickly, and failing to successfully add
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Type: BOOK - Published: - Publisher: Gower Publishing, Ltd.
Language: en
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Pages: 291
Type: BOOK - Published: 2011-08-29 - Publisher: Springer Science & Business Media
Reputation is the most complex asset of an organization. Despite the call for consistent management of corporate reputation comprehensive approaches to measure