Graphically Speaking: Visual Lexicon For Achieving Better . . .

Graphically Speaking: Visual Lexicon For Achieving Better . . .
Author: Lisa Buchanan
Publisher: HOW Books
Total Pages: 248
Release: 2002-11
Genre: Computer graphics
ISBN:

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It's all too often that designers leave a meeting with clients feeling as if they've been speaking an entirely different language. Graphically Speaking solves such communication problems by breaking down client-designer dialogue into something both parties can understand. It visually defines more than 30 of the most common words that clients use to describe what they want in a design. Vague, possibly confusing terms -- words like elegant or powerful or warm -- are made specific as they relate to actual design style. Entries provide visual reference materials including color combinations, fonts and final designs so that terms are defined both literally and visually. Because of the structure of the book, it's really three must-have books in one -- a client communication guide, a designer reference and an inspiring collection of top design projects. Lisa Buchanan is the Art Director of HOW Design Books. Before joining HOW, she worked with clients on freelance projects including logos, web sites, letterhead and business cards -- all while developing her insights into client-designer relationships. Lisa lives in Cincinnati, Ohio.


Graphically Speaking: Visual Lexicon For Achieving Better . . .
Language: en
Pages: 248
Authors: Lisa Buchanan
Categories: Computer graphics
Type: BOOK - Published: 2002-11 - Publisher: HOW Books

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It's all too often that designers leave a meeting with clients feeling as if they've been speaking an entirely different language. Graphically Speaking solves s
Graphically Speaking
Language: en
Pages: 240
Authors: Lisa Buchanan
Categories: Computer graphics
Type: BOOK - Published: 2002 - Publisher:

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This book breaks down the client-designer dialogue into something everyone can understand. Starting with an insightful, introductory section of expert commentar
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