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This book attempts to shed light on why it is so difficult to develop and maintain successful businesses in the grocery e-commerce arena. Within the last five years, grocery e-commerce has experienced both consistent successes such as Tesco.com and irrevocable failures such as Webvan.com. Niels Kornum and Mogens Bjerre bring key researchers together to investigate the factors contributing to the success of grocery e-commerce, particularly in countries that had the earliest and most extensive experiences in this field: the USA, the UK and Scandinavia.
This book attempts to shed light on why it is so difficult to develop and maintain successful businesses in the grocery e-commerce arena. Within the last five y
Seminar paper from the year 2013 in the subject Economics - Micro-economics, grade: 8,5, Maastricht University (School of Business and Economics), course: Inter
Seminar paper from the year 2004 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,3, Furtwangen University, language: Englis
Advancement in technology has potential to significantly disrupt the grocery retail market in the U.S. by channeling sales from offline brick-and-mortar stores
E-grocery is the distribution of groceries via the online channel. It includes all fast-moving consumer goods such as fresh food or beauty and personal care ite