I Can Sell You Anything
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I Can Sell You Anything
Author | : Carl P. Wrighter |
Publisher | : Ballantine Books |
Total Pages | : 245 |
Release | : 1984-02-01 |
Genre | : Business & Economics |
ISBN | : 9780345317698 |
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Tells consumers how to recognize the meaningless claims, ambiguous words, and visual and psychological tricks contained in popular television commercials
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