Imagine It Forward
Download Imagine It Forward full books in PDF, epub, and Kindle. Read online free Imagine It Forward ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!
Imagine It Forward
Author | : Beth Comstock |
Publisher | : Random House |
Total Pages | : 320 |
Release | : 2018-09-18 |
Genre | : Business & Economics |
ISBN | : 0753545748 |
Download Imagine It Forward Book in PDF, Epub and Kindle
Change is the only constant. Learn to be a change-maker. In Imagine It Forward, Beth Comstock, the former vice chair of GE, describes her twenty-five year efforts to be an instigator of change at every level of business. When she first moved from NBC to parent company GE in 1998, she was ignored as a woman in a man's world, treated as an outsider because she didn't have a business background, and ignored as a mere PR person. But CEO Jeff Immelt realized even then that the industrial giant, like so many businesses, had to change fast in order to stay relevant in a world where Google, Facebook, and an explosion of internet companies were transforming how goods and services were marketed, made, and sold. In a deeply personal journey filled with practical takeaways from two plus decades of initiating change at the top levels of one of the largest corporations in the world, Comstock lays out the challenges, opportunities, tools, and practices needed to embrace change, whatever industry you are in, and make it part of every management decision.
Imagine It Forward Related Books
Pages: 320
Pages: 416
Pages: 304
Pages: 464