Reinventing Interactive and Direct Marketing: Leading Experts Show How to Maximize Digital ROI with iDirect and iBranding Imperatives
Language: en
Pages: 257
Authors: Stan Rapp
Categories: Business & Economics
Type: BOOK - Published: 2009-11-06 - Publisher: McGraw Hill Professional

GET EBOOK

Attract New Customers and Exceed Revenue Goals with iDirect Marketing! “A simple concept ties this incredibly useful book together. Every marketer now is an i
The Definitive Guide to Direct and Interactive Marketing
Language: en
Pages: 424
Authors: Merlin Stone
Categories: Business & Economics
Type: BOOK - Published: 2003 - Publisher: Pearson Education

GET EBOOK

Bad direct marketing, also known as junk mail, is a waste of money and it annoys nearly everybody. Good direct marketing on the other hand is the best and most
Contemporary Direct & Interactive Marketing, 2/E
Language: en
Pages: 508
Authors: Spiller Lisa
Categories: Marketing
Type: BOOK - Published: 2010-09 - Publisher: Pearson Education India

GET EBOOK

Direct, Digital & Data-Driven Marketing
Language: en
Pages: 969
Authors: Lisa Spiller
Categories: Business & Economics
Type: BOOK - Published: 2020-01-09 - Publisher: SAGE

GET EBOOK

In this latest edition of her classic text, Lisa Spiller takes an insightful, in-depth look at contemporary marketing concepts, tactics, and techniques and the
Interactive Direct Marketing
Language: en
Pages: 224
Authors:
Categories: Direct marketing
Type: BOOK - Published: 1995 - Publisher:

GET EBOOK