International Place Branding Yearbook 2010
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International Place Branding Yearbook 2010
| Author | : F. Go |
| Publisher | : Springer |
| Total Pages | : 234 |
| Release | : 2010-10-27 |
| Genre | : Business & Economics |
| ISBN | : 0230298095 |
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The Place Branding Yearbook 2010 examines the case for applying brand and marketing strategies and tactics to the economic, social, political and cultural development of places such as communities, villages, towns, cities, regions, countries, academic institutions and other locations to help them compete in the global, national and local markets.
International Place Branding Yearbook 2010 Related Books
Language: en
Pages: 234
Pages: 234
Type: BOOK - Published: 2010-10-27 - Publisher: Springer
The Place Branding Yearbook 2010 examines the case for applying brand and marketing strategies and tactics to the economic, social, political and cultural devel
Language: en
Pages: 207
Pages: 207
Type: BOOK - Published: 2010-10-27 - Publisher: Springer
The Place Branding Yearbook 2010 examines the case for applying brand and marketing strategies and tactics to the economic, social, political and cultural devel
Language: en
Pages: 213
Pages: 213
Type: BOOK - Published: 2011-09-29 - Publisher: Springer
The second annual volume of the International Place Branding Yearbook; this collection looks at the case for applying brand and marketing strategies and to the
Language: en
Pages: 207
Pages: 207
Type: BOOK - Published: 2012-11-20 - Publisher: Springer
This third annual volume of the International Place Branding Yearbook looks at the case for applying brand and marketing strategies to the economic, social, pol
Language: en
Pages: 290
Pages: 290
Type: BOOK - Published: 2012-11-20 - Publisher: Springer
This third annual volume of the International Place Branding Yearbook looks at the case for applying brand and marketing strategies to the economic, social, pol
