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Watch the author Shil Niyogi talk about Lean Customer Engagement Welcome to the Age of the Customer! The companies that succeed today are those that work toward customer satisfaction and focus on educating customers, enabling them, effecting change, and engaging with them. Lean Customer Engagement contains a wealth of information around partnering with customers to build products and close deals in a lean and agile way without investing in unnecessary sales and marketing activities. The workbook format of the book provides solutions that can be put to immediate and prolonged use to grow successful businesses through an engaged customer base.
Watch the author Shil Niyogi talk about Lean Customer Engagement Welcome to the Age of the Customer! The companies that succeed today are those that work toward
How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer dev
How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer dev
p>Great user experiences (UX) are essential for products today, but designing one can be a lengthy and expensive process. With this practical, hands-on book, yo
Organizations around the world are using Lean to redesign care and improve processes in a way that achieves and sustains meaningful results for patients, staff,
