Marketing Information Products and Services

Marketing Information Products and Services
Author: International Development Research Centre (Canada)
Publisher: IDRC
Total Pages: 483
Release: 1999
Genre: Business & Economics
ISBN: 0889368171

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Contributed articles presented at a workshop held in 1994.


Marketing Information Products and Services
Language: en
Pages: 483
Authors: International Development Research Centre (Canada)
Categories: Business & Economics
Type: BOOK - Published: 1999 - Publisher: IDRC

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Contributed articles presented at a workshop held in 1994.
Creating and Marketing New Products and Services
Language: en
Pages: 414
Authors: Rosanna Garcia
Categories: Business & Economics
Type: BOOK - Published: 2014-04-11 - Publisher: CRC Press

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This textbook teaches the key business and marketing principles needed to successfully design and launch new products and services in an international marketpla
Marketing IT Products and Services
Language: en
Pages: 336
Authors: Jessica Keyes
Categories: Business & Economics
Type: BOOK - Published: 2009-09-14 - Publisher: CRC Press

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Characterized by lightning quick innovation, abrupt shifts in technology, and shorter lifecycles, the marketing of IT products and services presents a unique se
Developing New Products and Services
Language: en
Pages: 241
Authors: Lawrence Sanders
Categories: Business & Economics
Type: BOOK - Published: 2011-10-14 - Publisher: Business Expert Press

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This book will focus on the up-front activities required for product and service differentiation, the learning methodologies that contribute to arriving at that
Introduction to Business
Language: en
Pages: 732
Authors: Lawrence J. Gitman
Categories: Business
Type: BOOK - Published: 2018 - Publisher:

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Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core the