McQuail's Mass Communication Theory

McQuail's Mass Communication Theory
Author: Denis McQuail
Publisher: SAGE
Total Pages: 628
Release: 2005-05-20
Genre: Language Arts & Disciplines
ISBN: 9781412903714

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This fully revised and updated edition provides a comprehensive, non-technical introduction to the range of approaches to understanding mass communication.


McQuail's Mass Communication Theory
Language: en
Pages: 628
Authors: Denis McQuail
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2005-05-20 - Publisher: SAGE

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This fully revised and updated edition provides a comprehensive, non-technical introduction to the range of approaches to understanding mass communication.
Applied Mass Communication Theory
Language: en
Pages: 310
Authors: Jack Rosenberry
Categories: Social Science
Type: BOOK - Published: 2021-09-30 - Publisher: Routledge

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Now in its third edition, this dynamic textbook blends coverage of the major theories and research methods in mass communication to enable students to apply the
McQuail′s Mass Communication Theory
Language: en
Pages: 633
Authors: Denis McQuail
Categories: Social Science
Type: BOOK - Published: 2010-02-28 - Publisher: SAGE

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"Denis McQuail′s Mass Communication Theory is not just a seminal text in the study of media and society - it is a benchmark for understanding and appreciating
The Handbook of Media and Mass Communication Theory
Language: en
Pages: 1002
Authors: Robert S. Fortner
Categories: Social Science
Type: BOOK - Published: 2014-03-10 - Publisher: John Wiley & Sons

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The Handbook of Media and Mass Communication Theory presents a comprehensive collection of original essays that focus on all aspects of current and classic theo
Mass Communication Theory
Language: en
Pages: 0
Authors: Stanley J. Baran
Categories: Mass media
Type: BOOK - Published: 2003 - Publisher: Cengage Learning

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This new edition of Baran and Davis's successful text provides a comprehensive, historically based, introduction to mass communication theory. Clearly written w