Media Messages And Public Health
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Media Messages and Public Health addresses the full range of methodological and conceptual issues involved in content analysis research, specifically focused on
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This book evolved from a recent national conference that was convened to explore how the mass media could become a more potent weapon to improve public health.
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The anthrax incidents following the 9/11 terrorist attacks put the spotlight on the nation's public health agencies, placing it under an unprecedented scrutiny
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This book showcases new approaches to studying public health in the media, suggesting that we need to further analyse the production of media, power dynamics, a
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Using the media to promote public health is an innovative and valuable approach. Media Advocacy and Public Health develops the concept of media advocacy as a ce