Mobile Commerce Concepts Methodologies Tools And Applications
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Mobile Commerce: Concepts, Methodologies, Tools, and Applications
Author | : Management Association, Information Resources |
Publisher | : IGI Global |
Total Pages | : 1584 |
Release | : 2017-06-19 |
Genre | : Business & Economics |
ISBN | : 1522526005 |
Download Mobile Commerce: Concepts, Methodologies, Tools, and Applications Book in PDF, Epub and Kindle
In the era of digital technology, business transactions and partnerships across borders have become easier than ever. As part of this shift in the corporate sphere, managers, executives, and strategists across industries must acclimate themselves with the challenges and opportunities for conducting business. Mobile Commerce: Concepts, Methodologies, Tools, and Applications provides a comprehensive source of advanced academic examinations on the latest innovations and technologies for businesses. Including innovative studies on marketing, mobile commerce security, and wireless handheld devices, this multi-volume book is an ideal source for researchers, scholars, business executives, professionals, and graduate-level students.
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