Next Generation Product Development
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Next Generation Product Development
| Author | : Michael E. McGrath |
| Publisher | : McGraw Hill Professional |
| Total Pages | : 400 |
| Release | : 2004-04-28 |
| Genre | : Business & Economics |
| ISBN | : 0071435123 |
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This guidebook gives R & D professionals an in-depth explanation of ways companies are able to achieve substantially higher levels of development productivity; while better aligning product development with strategy through new practices and systems. --
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