Principles Of Retail Management
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Principles of Retailing
| Author | : John Fernie |
| Publisher | : |
| Total Pages | : 0 |
| Release | : 2015 |
| Genre | : Retail trade |
| ISBN | : 9781138791954 |
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This book takes an international approach reflecting the increasingly global nature of the field, and addresses the serious issues created by the 'wired consumer' and the interactive shopping revolution.
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