Product/market Strategies of Small and Medium-sized Enterprises

Product/market Strategies of Small and Medium-sized Enterprises
Author: Ingolf Bamberger
Publisher:
Total Pages: 440
Release: 1994
Genre: Business & Economics
ISBN:
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Covers the product/market behaviour of small and medium-sized enterprises (SMEs), discussing its theoretical bases and relevant empirical data. The material has been written in the context of the STRATOS international research project - a study of 1100 SMEs in six European countries.


Product/market Strategies of Small and Medium-sized Enterprises
Language: en
Pages: 440

Product/market Strategies of Small and Medium-sized Enterprises

Authors: Ingolf Bamberger
Categories: Business & Economics
Type: BOOK - Published: 1994 - Publisher:

GET EBOOK

Covers the product/market behaviour of small and medium-sized enterprises (SMEs), discussing its theoretical bases and relevant empirical data. The material has
Strategic Marketing Planning for the Small to Medium Sized Business
Language: en
Pages: 104

Strategic Marketing Planning for the Small to Medium Sized Business

Authors: David Anderson
Categories: Business & Economics
Type: BOOK - Published: 2012-02-14 - Publisher: Business Expert Press

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Eighty percent of small to medium sized new businesses fail within 2 years of their inception. Ninety percent of businesses close after 10 years of operation. W
Small Business Marketing Strategies All-in-One For Dummies
Language: en
Pages: 631

Small Business Marketing Strategies All-in-One For Dummies

Authors:
Categories: Business & Economics
Type: BOOK - Published: 2016-05-06 - Publisher: John Wiley & Sons

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Transform your small business into a revenue-generating machine with this step-by-step marketing resource Running a small business is a fun and rewarding experi
Marketing Strategy for Small- to Medium-Sized Manufacturers
Language: en
Pages: 259

Marketing Strategy for Small- to Medium-Sized Manufacturers

Authors: Charles E. France
Categories: Business & Economics
Type: BOOK - Published: 2013-04-23 - Publisher: Business Expert Press

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Does this sound familiar? You’ve tried to grow your business but have produced less-than-desired results. You’ve learned that your working capital, cash flo
A Market-oriented Strategy for Small and Medium Scale Enterprises
Language: en
Pages: 40

A Market-oriented Strategy for Small and Medium Scale Enterprises

Authors: Kristin Hallberg
Categories: Business & Economics
Type: BOOK - Published: 2000-01-01 - Publisher: World Bank Publications

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This paper investigates the economic rationale for intervention in support of small and medium scale enterprises, on both theoretical and empirical grounds. It