Religion And Consumer Behaviour In Developing Nations
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Religion and Consumer Behaviour in Developing Nations
Author | : Ayantunji Gbadamosi |
Publisher | : Edward Elgar Publishing |
Total Pages | : 256 |
Release | : 2021-01-29 |
Genre | : Business & Economics |
ISBN | : 1839101032 |
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Examining how religion influences the dynamics of consumption in developing nations, this book illuminates the strategic placement of these nations on the global marketing stage both in terms of their current economic outlook and potential for growth.
Religion and Consumer Behaviour in Developing Nations Related Books
Language: en
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Religion is an important part of individual lives, playing a major role in our decision making and puchasing. Understanding the influence of religion on consume