Researching UX

Researching UX
Author: Luke Hay
Publisher: Sitepoint
Total Pages: 0
Release: 2017
Genre: Computers
ISBN: 9780994347077

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Good UX is based on evidence. Qualitative evidence, such as user testing and field research, can only get you so far. To get the full picture of how users are engaging with your website or app, you'll need to use quantitative evidence in the form of analytics. This book will show you, step by step, how you can use website and app analytics data to inform design choices and definitively improve user experience. Offering practical guidelines, with plenty of detailed examples, this book covers: why you need to gather analytics data for your UX projects getting set up with analytics tools analyzing data how to find problems in your analytics using analytics to aid user research, measure and report on outcomes By the end of this book, you'll have a strong understanding of the important role analytics plays in the UX process. It will inspire you to take an "analytics first" approach to your UX projects.


Researching UX
Language: en
Pages: 0
Authors: Luke Hay
Categories: Computers
Type: BOOK - Published: 2017 - Publisher: Sitepoint

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Good UX is based on evidence. Qualitative evidence, such as user testing and field research, can only get you so far. To get the full picture of how users are e
Researching UX: Analytics
Language: en
Pages: 207
Authors: Luke Hay
Categories: Computers
Type: BOOK - Published: 2017-01-10 - Publisher: SitePoint Pty Ltd

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Good UX is based on evidence. Qualitative evidence, such as user testing and field research, can only get you so far. To get the full picture of how users are e
Researching UX: User Research
Language: en
Pages: 166
Authors: James Lang
Categories: Computers
Type: BOOK - Published: 2017-10-26 - Publisher: SitePoint Pty Ltd

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How well do you really know your users? With properly conducted user research, you can discover what really makes your audience tick. This practical guide will
UX Research
Language: en
Pages: 255
Authors: Brad Nunnally
Categories: Computers
Type: BOOK - Published: 2016-11-15 - Publisher: "O'Reilly Media, Inc."

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One key responsibility of product designers and UX practitioners is to conduct formal and informal research to clarify design decisions and business needs. But
Unleashing the Power of UX Analytics
Language: en
Pages: 281
Authors: Jeff Hendrickson
Categories: Computers
Type: BOOK - Published: 2023-08-18 - Publisher: Packt Publishing Ltd

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Optimize UX analytics for your design workflow and discover effective techniques and strategies to craft unforgettable, impactful user experiences Purchase of t