Service Delivery and Public Sector Marketing

Service Delivery and Public Sector Marketing
Author: Ciaran O'Faircheallaigh
Publisher: Macmillan Education AU
Total Pages: 216
Release: 1991
Genre: Business & Economics
ISBN: 9780732903862
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This collection of 13 papers from a conference held in 1990 by the Centre for Australian Public Sector Management at Griffith University assesses the impact of recent public sector reforms on service delivery and marketing. Case studies from Australia and New Zealand are used to highlight the various problems and issues involved.


Service Delivery and Public Sector Marketing
Language: en
Pages: 216

Service Delivery and Public Sector Marketing

Authors: Ciaran O'Faircheallaigh
Categories: Business & Economics
Type: BOOK - Published: 1991 - Publisher: Macmillan Education AU

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This collection of 13 papers from a conference held in 1990 by the Centre for Australian Public Sector Management at Griffith University assesses the impact of
Engaging Public Sector Clients
Language: en
Pages: 275

Engaging Public Sector Clients

Authors: John Alford
Categories: Political Science
Type: BOOK - Published: 2009-04-08 - Publisher: Springer

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Exploring three rich cases across three countries, this book shows how government organizations need their clients to contribute time and effort to co-producing
Service Delivery and Public Sector Marketing
Language: en
Pages: 8

Service Delivery and Public Sector Marketing

Authors: Alberta. Alberta Agriculture, Food, and Rural Development. Library
Categories: Agriculture
Type: BOOK - Published: 1993 - Publisher:

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Marketing Government and Social Services
Language: en
Pages: 520

Marketing Government and Social Services

Authors: John L. Crompton
Categories: Business & Economics
Type: BOOK - Published: 1986-02-18 - Publisher:

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An innovative approach to managing government agencies, this book shows administrators how to apply private-sector marketing concepts and strategies to the deli
Public Sector Marketing
Language: en
Pages: 252

Public Sector Marketing

Authors: Tony Proctor
Categories: Business & Economics
Type: BOOK - Published: 2007 - Publisher: Pearson Education

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Public Sector Marketing examines the role of marketing in public organizations, from planning through execution and evaluation. It looks at marketing from the p