SHOPPER MARKETING 101

SHOPPER MARKETING 101
Author: NITISH. RAI. GUPTA
Publisher:
Total Pages:
Release: 2016
Genre:
ISBN: 9789384052751

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SHOPPER MARKETING 101
Language: en
Pages:
Authors: NITISH. RAI. GUPTA
Categories:
Type: BOOK - Published: 2016 - Publisher:

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Shopper Marketing 101
Language: en
Pages: 152
Authors: Nitish Rai Gupta
Categories: Business & Economics
Type: BOOK - Published: 2015-04-30 - Publisher: Bloomsbury Publishing

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What is the difference between a consumer and a shopper? Does your brand appeal to both of them? How does shopper behaviour differ from consumer behaviour? How
Retail 101: The Guide to Managing and Marketing Your Retail Business
Language: en
Pages: 274
Authors: Nicole Reyhle
Categories: Business & Economics
Type: BOOK - Published: 2014-07-04 - Publisher: McGraw Hill Professional

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YOU CAN COMPETE WITH THE BIG-BOX STORES! Whether you're a seasoned merchant or retail newbie, Retail 101 is the guide you need to successfully manage, market, a
Shopper Marketing
Language: en
Pages: 295
Authors: Markus Ståhlberg
Categories: Business & Economics
Type: BOOK - Published: 2012-02-03 - Publisher: Kogan Page Publishers

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Shopper Marketing details how marketers can influence the buying decision in-store. The 35 contributors from top companies around the world have packed the book
Shopper Marketing
Language: en
Pages: 289
Authors: Daniel J. Flint
Categories: Business & Economics
Type: BOOK - Published: 2014-05-06 - Publisher: FT Press

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The shopper marketing methodology is a powerful, complete approach for satisfying target consumer demand at the point of maximum influence, and thereby driving