Sports Marketing

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Sport Marketing

Author	: Windy Dees
Publisher	: Human Kinetics
Total Pages	: 490
Release	: 2021-03-12
Genre	: Sports
ISBN	: 1492594628

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"This book helps students prepare for careers in the fast-paced world of sport marketing, as well as provides a resource for practitioners looking for the latest information in the field. The book offers abundant examples of the latest issues in the competitive marketplace"--

Sport Marketing Related Books

Language: en
Pages: 490

Sport Marketing

Authors: Windy Dees

Categories: Sports

Type: BOOK - Published: 2021-03-12 - Publisher: Human Kinetics

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"This book helps students prepare for careers in the fast-paced world of sport marketing, as well as provides a resource for practitioners looking for the lates

Language: en
Pages: 208

Developing Successful Sport Marketing Plans

Authors: DR. DAVID K. NAGEL STOTLAR (MARK S.)

Categories:

Type: BOOK - Published: 2019-10-23 - Publisher:

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With an abundance of goods and services available to consumers in the sport industry, it can be difficult for products or organisations to stand out from the co

Language: en
Pages: 504

Sports Marketing

Authors: Sam Fullerton

Categories: Business & Economics

Type: BOOK - Published: 2006-07-25 - Publisher: McGraw-Hill/Irwin

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'Sports Marketing' provides unique coverage of current topics such as sponsorship, including post-event evaluation, the growing global sports marketing industry

Language: en
Pages: 236

Digital Sport Marketing

Authors: Alan Seymour

Categories: Business & Economics

Type: BOOK - Published: 2020-09-10 - Publisher: Routledge

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Digital sport marketing is a new, dynamic and rapidly evolving area that is having a profound impact on contemporary sport business. This is the only textbook t

Language: en
Pages: 614

Sports Marketing

Authors: Michael J. J. Fetchko

Categories: Business & Economics

Type: BOOK - Published: 2018-10-09 - Publisher: Routledge

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Highly practical and engaging, Sports Marketing equips students with the skills, techniques, and tools they need to be successful marketers in any sporting envi