Strategic Planning for Public Relations

Strategic Planning for Public Relations
Author: Ronald D. Smith
Publisher: Routledge
Total Pages: 492
Release: 2007-07-10
Genre: Business & Economics
ISBN: 1135634424

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First published in 2004. Routledge is an imprint of Taylor & Francis, an informa company.


Strategic Planning for Public Relations
Language: en
Pages: 492
Authors: Ronald D. Smith
Categories: Business & Economics
Type: BOOK - Published: 2007-07-10 - Publisher: Routledge

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First published in 2004. Routledge is an imprint of Taylor & Francis, an informa company.
Strategic Planning for Public Relations
Language: en
Pages: 686
Authors: Deborah A. Silverman
Categories: Business & Economics
Type: BOOK - Published: 2024-03-14 - Publisher: Taylor & Francis

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The seventh edition of Strategic Planning for Public Relations maintains its status as a leading text to guide students in developing successful public relation
Strategic Planning for Public Relations
Language: en
Pages: 552
Authors: Ronald D. Smith
Categories: Business & Economics
Type: BOOK - Published: 2013 - Publisher: Routledge

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This text offers a pathway to understanding and developing public relations campaigns and other types of strategic communication. The author presents a step-by-
Planning and Managing Public Relations Campaigns
Language: en
Pages: 200
Authors: Anne Gregory
Categories: Business & Economics
Type: BOOK - Published: 2010-06-03 - Publisher: Kogan Page Publishers

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Getting a public relations campaign or programme off the ground can seem an overwhelming task. But, as with any project, the secret of success lies in good plan
Strategic Public Relations
Language: en
Pages: 332
Authors: Norman Hart
Categories: Business & Economics
Type: BOOK - Published: 1995-02-13 - Publisher: Springer

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Strategic Public Relations has been produced as a core book for what will become a series of second generation books treating public relations as a new, and sep