The Business of Advertising

The Business of Advertising
Author: Clarence Moran
Publisher:
Total Pages: 264
Release: 1905
Genre: Advertising
ISBN:

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The Business of Advertising
Language: en
Pages: 264
Authors: Clarence Moran
Categories: Advertising
Type: BOOK - Published: 1905 - Publisher:

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The Business of Advertising (RLE Advertising)
Language: en
Pages: 228
Authors: Clarence Moran
Categories: Business & Economics
Type: BOOK - Published: 2013-05-02 - Publisher: Routledge

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The Business of Advertising outlines the practice of the advertising trades, some of the more important restrictions on advertising, and a few of the questions
The Economics of Advertising (RLE Advertising)
Language: en
Pages: 252
Authors: Frederic Taylor
Categories: Business & Economics
Type: BOOK - Published: 2013-05-02 - Publisher: Routledge

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What is the economic justification of advertising? Is it a vital energizing force in industry, or does it represent a serious waste of money and effort? The gre
The Advertising Agency (RLE Marketing)
Language: en
Pages: 319
Authors: Floyd Y. Keeler
Categories: Business & Economics
Type: BOOK - Published: 2014-09-19 - Publisher: Routledge

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This book discusses the challenges of running an advertising agency in the early part of the twentieth century and examines the organization and operation of su
Commercial Advertising (RLE Advertising)
Language: en
Pages: 205
Authors: Thomas Russell
Categories: Business & Economics
Type: BOOK - Published: 2013-06-26 - Publisher: Routledge

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The Lectures forming the main part of this volume were presented at the London School of Economics and Political Science and, collected, purport not to be a wor