The Business Of Software
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The Business of Software
| Author | : Michael A. Cusumano |
| Publisher | : Simon and Schuster |
| Total Pages | : 384 |
| Release | : 2004-03-15 |
| Genre | : Business & Economics |
| ISBN | : 9780743215800 |
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A leading expert on the global software industry reveals the inner working of software giants like IBM, Microsoft, and Netscape, and shows what it takes to create, develop, and manage a successful company--in good times and bad--in the most fiercely competitive business in the world.
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