The Complete Guide To Book Marketing
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The Complete Guide to Book Publicity
Author | : Jodee Blanco |
Publisher | : Skyhorse Publishing Inc. |
Total Pages | : 308 |
Release | : 2004-05 |
Genre | : Business & Economics |
ISBN | : 9781581153491 |
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This text provides authors and publishers with information on how to conceptualize, develop and implement a winning, multi-dimensional book campaign. It discusses differences between trade and consumers and how to construct a campaign and also includes exercises.
The Complete Guide to Book Publicity Related Books
Language: en
Pages: 308
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Type: BOOK - Published: 2004-05 - Publisher: Skyhorse Publishing Inc.
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