The Culture And Commerce Of Publishing In The 21st Century
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The Culture and Commerce of Publishing in the 21st Century
| Author | : Albert N. Greco |
| Publisher | : Stanford University Press |
| Total Pages | : 292 |
| Release | : 2007 |
| Genre | : Business & Economics |
| ISBN | : 9780804750318 |
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This is the definitive social and economic analysis of the current state and future trends of the American book publishing industry, with an emphasis on the trade, college textbook, and scholarly publishing sectors. Drawing on a rich and extensive data, the thoughtful analysis presented in this book will be valuable to leaders in publishing as well as the scholars and analysts who study this industry.
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