The Experience Economy

The Experience Economy
Author: B. Joseph Pine
Publisher: Harvard Business Press
Total Pages: 276
Release: 1999
Genre: Business & Economics
ISBN: 9780875848198
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This text seeks to raise the curtain on competitive pricing strategies and asserts that businesses often miss their best opportunity for providing consumers with what they want - an experience. It presents a strategy for companies to script and stage the experiences provided by their products.


The Experience Economy
Language: en
Pages: 276

The Experience Economy

Authors: B. Joseph Pine
Categories: Business & Economics
Type: BOOK - Published: 1999 - Publisher: Harvard Business Press

GET EBOOK

This text seeks to raise the curtain on competitive pricing strategies and asserts that businesses often miss their best opportunity for providing consumers wit
The Experience Economy, With a New Preface by the Authors
Language: en
Pages: 412

The Experience Economy, With a New Preface by the Authors

Authors: B. Joseph Pine II
Categories: Business & Economics
Type: BOOK - Published: 2019-12-10 - Publisher: Harvard Business Press

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Time is limited. Attention is scarce. Are you engaging your customers? Apple Stores, Disney, LEGO, Starbucks. Do these names conjure up images of mere goods and
The Experience Economy
Language: en
Pages: 392

The Experience Economy

Authors: B. Joseph Pine
Categories: Business & Economics
Type: BOOK - Published: 2011 - Publisher: Harvard Business Press

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With this fully updated edition of the book, Pine and Gilmore make an even stronger case that experience is the missing link between a company and its potential
Handbook on the Experience Economy
Language: en
Pages: 491

Handbook on the Experience Economy

Authors: Jon Sundbo
Categories: Business & Economics
Type: BOOK - Published: 2013-09-30 - Publisher: Edward Elgar Publishing

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This illuminating Handbook presents the state of the art in the scientific field of experience economy studies. It offers a rich and varied collection of contri
Creating Experiences in the Experience Economy
Language: en
Pages: 271

Creating Experiences in the Experience Economy

Authors: Jon Sundbo
Categories: Business & Economics
Type: BOOK - Published: 2008-01-01 - Publisher: Edward Elgar Publishing

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Creating Experiences in the Experience Economy focuses on the creation of experience from a business perspective. In doing so, the book establishes a more solid