The Pr Agency Handbook

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The PR Agency Handbook

Author	: Regina M. Luttrell
Publisher	: SAGE Publications
Total Pages	: 306
Release	: 2018-03-26
Genre	: Business & Economics
ISBN	: 1506329047

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Providing a practical and concise introduction to agency life, this text gives an insight into the day-to-day operations of a professional PR firm and offers best practice for creating a successful PR career.

The PR Agency Handbook Related Books

Language: en
Pages: 306

The PR Agency Handbook

Authors: Regina M. Luttrell

Categories: Business & Economics

Type: BOOK - Published: 2018-03-26 - Publisher: SAGE Publications

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Providing a practical and concise introduction to agency life, this text gives an insight into the day-to-day operations of a professional PR firm and offers be

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The Marketing Agency Blueprint

Authors: Paul Roetzer

Categories: Business & Economics

Type: BOOK - Published: 2011-11-29 - Publisher: John Wiley & Sons

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Build a disruptive marketing agency for the modern age The marketing services industry is on the cusp of a truly transformational period. The old guard, rooted

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Public Relations Campaigns

Authors: Regina M. Luttrell

Categories: Language Arts & Disciplines

Type: BOOK - Published: 2018-02-05 - Publisher: SAGE Publications

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Public Relations Campaigns: An Integrated Approach introduces you to the process of creating public relations campaigns using a hands-on approach that emphasize

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Media Relations Handbook for Agencies, Associations, Nonprofits, and Congress

Authors: Bradford Fitch

Categories: Business & Economics

Type: BOOK - Published: 2004 - Publisher: The Capitol Net Inc

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Next to the AP Style Guide, the Media Relations Handbook is arguably the most valuable reference available for any public affairs officer, press secretary or Be

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Inbound PR

Authors: Iliyana Stareva

Categories: Business & Economics

Type: BOOK - Published: 2018-04-24 - Publisher: John Wiley & Sons

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The digital era’s new consumer demands a new approach to PR Inbound PR is the handbook that can transform your agency’s business. Today’s customer is fund