Introducing Public Relations

Introducing Public Relations
Author: Keith Butterick
Publisher: SAGE Publications
Total Pages: 249
Release: 2011-02-16
Genre: Business & Economics
ISBN: 1412921155

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Exciting, engaging and dealing with both the theory and day-to-day practice of public relations, this is a conscise and approachable alternative to the larger, dryer and more expensive textbooks currently on the market.


Introducing Public Relations
Language: en
Pages: 249
Authors: Keith Butterick
Categories: Business & Economics
Type: BOOK - Published: 2011-02-16 - Publisher: SAGE Publications

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Exciting, engaging and dealing with both the theory and day-to-day practice of public relations, this is a conscise and approachable alternative to the larger,
Public Relations in the Nonprofit Sector
Language: en
Pages: 387
Authors: Richard D. Waters
Categories: Business & Economics
Type: BOOK - Published: 2014-12-05 - Publisher: Routledge

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Nonprofit organizations are managing to carry out sophisticated public relations programming that cultivates relationships with their key audiences. Their publi
Public Relations Theory
Language: en
Pages: 325
Authors: Carl H. Botan
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2017-10-03 - Publisher: Routledge

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Beginning with the basic premise that public relations can best be understood as a specialized type of communication, the contributors to this volume establish
Public Relations History
Language: en
Pages: 256
Authors: Cayce Myers
Categories: Business & Economics
Type: BOOK - Published: 2020-07-29 - Publisher: Routledge

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This book presents a unique overview of public relations history, tracing the development of the profession and its practices in a variety of sectors, ranging f
Public Relations
Language: en
Pages: 306
Authors: Jacquie L′Etang
Categories: Business & Economics
Type: BOOK - Published: 2007-11-21 - Publisher: SAGE

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"An excellent text for encouraging students to think critically about key public relations issues. Not only does it help students to develop a deeper appreciati