Understanding Multinationals From Emerging Markets
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Understanding Multinationals from Emerging Markets
| Author | : Alvaro Cuervo-Cazurra |
| Publisher | : Cambridge University Press |
| Total Pages | : 345 |
| Release | : 2014-06-26 |
| Genre | : Business & Economics |
| ISBN | : 1107064538 |
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This book offers the latest analytical thinking on emerging market multinationals (EMNCs) and identifies key issues for research by scholars and consultants.
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